Founder · AI Strategist · Digital Systems Architect

Building AI systems
that scale businesses.

I design and build intelligent AI platforms, automation ecosystems, and scalable product suites — turning complex AI infrastructure into results-driven systems for founders and operators.

At a Glance
20+
Years tech & digital leadership
25+
Enterprise AI tools mastered
5
AI service lines built at EXFETCH
Franchise locations served via AI Suite
Core Stack
ChatGPT Claude Zapier Relevance AI Chatbase ClickUp Canva Synthesia Browse AI
EXFETCH Service Lines

What I Build

Five interconnected AI service lines — each designed to deliver compounding value without adding headcount.

EXFETCH Automate
End-to-end workflow automation — custom pipelines, AI agent deployment, web scraping, and recurring monitoring systems. Eliminate manual work permanently.
EXFETCH Content Engine
AI-powered content production at scale — SEO articles, AI avatar videos, short-form repurposing, and brand visual creation. High volume, on-brand, fast.
EXFETCH Platform Build
Strategic AI stack design and implementation — chatbot deployment, model hosting infrastructure, and custom AI architecture tailored to your growth stage.
EXFETCH Insight
AI-powered competitive intelligence — market monitoring, research pipelines, Perplexity-driven analysis, and strategic founder briefings delivered on demand.
EXFETCH Productivity Suite
The operational layer for lean teams — ClickUp setup, AI tool training, workflow documentation, and the systems that make a solo operation run like a full team.
AI Suite — Flagship
My proprietary AI platform suite: intelligent agents for sales and support, scalable across unlimited business locations from a single master deployment.
Flagship Product

An AI Suite
built to scale
everywhere.

I'm building a proprietary, multi-client AI platform — a scalable deployment system housing purpose-built AI agents designed to run autonomously across unlimited business locations. Built once. Deployed endlessly.

Master-template architecture
Build once, clone per client. Brand customisation limited to content — core logic stays locked and protected.
Multi-tenant & multi-location
One script install serves unlimited locations. Complete client data isolation by design.
Live analytics & reporting
Real-time dashboards surfacing leads, conversations, escalation rates, CSAT scores, and knowledge gaps.
85 languages · Voice enabled
Multilingual support and voice input out of the box. Global-ready from day one.
Sales AI Agent
SalesFlow
Engages prospects around the clock, qualifies lead intent across Low / Medium / High tiers, captures contact data, and triggers automated follow-up — all without human intervention. Pushes structured leads to CRM with complete conversation summaries.
Lead qualification Intent scoring Contact capture CRM sync Automated follow-up
Customer Support AI Agent
SupportFlow
Handles customer inquiries 24/7 across all locations — products, pricing, hours, policies, and ordering guidance. Smart escalation logic routes edge cases to human teams. Self-improving knowledge base fed by real unresolved conversations.
24/7 support Smart escalation CSAT tracking Self-improving KB Multi-location
25-Tool Stack

AI Tools Expertise

Trained and operating across 25 enterprise AI tools spanning Content Creation, Automation & Agents, and Productivity.

ChatGPT / OpenAI
Claude (Anthropic)
Zapier
ClickUp
Canva
Writesonic
Thundercontent
Copy.ai
Grammarly
Writer
Synthesia
D-ID
Pictory
Vidyo.ai
Runway ML
Browse AI
Chatbase
Relevance AI
Perplexity
GitHub Copilot
Magic Studio
OctoAI
Banana.dev
Krisp
Durable
Background

20+ years building.
Now building with AI.

I'm Fiona Flowers — founder of EXFETCH, an AI services company built for founders and operators who want enterprise-grade AI infrastructure without the enterprise overhead. Based in Toronto.

My background spans web development team leadership at Canada.com (PostMedia), 13+ years of freelance digital and CRM operations, and deep project management expertise from the University of Toronto. In 2023, I made the deliberate move into AI — not as a user, but as a builder.

Today I design full AI ecosystems: platforms, agent architectures, automation pipelines, and the analytics infrastructure that ties it all together. My edge is orchestration — knowing how to combine the right tools into coherent, compounding systems.

hello@fionaflowers.com
Project Management
University of Toronto
Internet Applications Specialist
University of Toronto
Microsoft Certified Systems Engineer
MCSE · Unicom
AI for Productivity & Automation
Self-Directed Intensive · 2023–2024
Web Development Team Lead
Canada.com · PostMedia · 2005
Let's Build Together

Ready to bring
AI that works
to your business?

Whether you're a founder, a franchise operator, or a growth-stage business — I'd love to talk about what's possible. Reach out directly or connect on LinkedIn.

Fiona Flowers
Fiona Flowers
Founder & AI Systems Architect
EXFETCH · Toronto, ON
Email hello@fionaflowers.com
Phone 647-850-7773
LinkedIn linkedin.com/in/exfetch
Location Toronto, ON · Canada
Availability Open to opportunities